What is DuckDuckGo?

ALTHOUGH most people use Google to conduct web searches, DuckDuckGo is a popular alternative search engine among those who wish to protect their online privacy.

DuckDuckGo guarantees that your privacy will be protected and that you will not be tracked. Here is all you need to know about the search engine alternative.

DuckDuckGo has increased its search and tracker blocking features, according to CEO Grabriel Weinberg

What is DuckDuckGo?

DuckDuckGo is a search engine that prioritizes privacy. 

It does not provide tailored search results, unlike Google, making it more difficult to become trapped in an information echo chamber. 

It does not profile its users based on their search habits, and all users receive the same search results.

DuckDuckGo, like Google or Bing, is primarily an online search engine, but it also offers its own applications and extensions for all major operating systems and browsers. 

It is a stripped-down search engine that doesn’t provide too many extra features and instead concentrates on one thing: offering a high-quality, private search experience.

DuckDuckGo is constructing the app utilizing OS-provided rendering engines rather than projects like Chromium, as it did on mobile.

Gabriel Weinberg, the company’s CEO, also looked ahead for the search engine’s future. DuckDuckGo, he said, will deliver the app’s privacy features that the firm is known for.

How is DuckDuckGo different from Google?

In contrast to other large internet firms like Google and Facebook, which have typically generated money by targeting advertising based on your browsing history and personal data, DuckDuckGo takes the opposite strategy. 

While Google has said that it would no longer do so, the platform still gathers a lot of information about its users, including location and search history — even while using Incognito Mode.

Incognito Mode removes all traces of your browsing experience from your computer, including cookies, history, any data input into fields. 

Even when using Incognito Mode, Google can remember your searches, and corporations, internet service providers, and governments can still monitor you throughout the internet.

DuckDuckGo is unique in that it does not save any of your browsing data and prevents trackers as you browse.

The DuckDuckGo app is now the most downloaded Android browserGetty Images – Getty

Who founded DuckDuckGo?

The search engine was launched on February 29, 2008, in Valley Forge, Pennsylvania, and was founded by Gabriel Weinberg. 

Weinberg is a serial entrepreneur who previously founded the now-defunct social network Names Database. 

Up until 2011, Weinberg self-funded the project, which was subsequently “supported by Union Square Ventures and a handful of individual investors.” 

Weinberg described the name’s origins in terms of the children’s game duck, duck, goose. “Really it just popped in my head one day and I just liked it. It is certainly influenced/derived from duck duck goose, but other than that there is no relation, e.g., a metaphor.”