What is Facebook Protect and how do I turn it on?

SOCIAL media continues to be a major aspect of political campaigns and it is important to remain cautious.

Facebook Protect has been rolled out as an optional additional security measure, with various components to protect campaigns.

Facebook on a smartphone

What is Facebook Protect?

Facebook Protect is a way for candidates, elected officials, and their campaigns to protect against hackers on Meta platforms.

These platforms include Facebook and Instagram.

The program provides stronger security, which includes two-factor authentication, Page Publishing Authorization, and monitoring for potential hacking threats.

How do I turn on Facebook Protect?

In order to turn on Facebook Protect, you must enroll once prompted. 

Those deemed high-risk will be asked to sign up and turn on two-factor authentication.

If not completed by a specified deadline, users are locked out of their accounts.

If locked out, it is still possible to access your account, so long as you enroll for two-factor authentication.

Facebook has been rebranded as Meta

Who can use Facebook Protect?

Facebook Protect has been created for use by political campaigns and involved individuals.

Specifically, Facebook Protect is for blue badge-verified pages that include: federal, state, and local candidates, as well as elected officials, political party representatives, and any staffers or individuals involved in the election process.

Journalists are also eligible for use.

Global expansion of the program began in September 2021 and has seen over 1.5 million accounts register, according to Meta.

According to the same report, Facebook Protect aimed to expand by the end of 2021 to more than 50 countries, including the United States, India, and Mexico.

Those who are eligible for use will be notified.