Fashion
Shoppers ‘run to Boux Avenue’ as chain slashes price of iconic PJs in a bag from £38 to just a tenner
SHOPPERS are rushing to Boux Avenue after it has slashed the price of its iconic PJs in a bag.
Instead of forking out the usual £38 for the sleepwear set of top and bottoms, now you can pick them up for just a tenner.
tiktok/@eleanor.scannellBoux Avenue currently has a sale on with pjs down to £10[/caption]
And unsurprisingly, people are racing to snap up pairs while they are discounted.
TikTok user Eleanor uploaded a video showing the sales displays at her local Boux Avenue with the £10 offer.
In the clip, she showed how many of their Christmas range had been reduced by a whopping £28.
This included their pink Dear Santa fleece pyjamas, which include a long sleeve top and trousers.
On her @eleanor.scannell account, she wrote: “Girls or bfs of said girls, run to Boux Avenue for their pjs in a bag.
“£10! What a barg!
“I’m not meant to be spending but couldn’t resist.”
Eleanor showed how she had picked up four pairs of pjs in bag as part of the sale.
Thankfully, if you can’t get to a shop, there are also discounts to be found online, with the Dear Santa fleece pyjamas also down to £10 on the website.
On the Boux Avenue website it states: “Complete with an adorable bag, they make the perfect gift for yourself or someone special!”
Eleanor’s video has racked up 18,000 likes, and people seemed keep to snap up the bargain.
One said: “This is SO CUTE.”
Another added: “Omg.”
tiktok/@eleanor.scannellTheir viral pjs in a bag is just a tenner in stores and online[/caption]
Boux AvenueThere are numerous designs in the super sale[/caption]
White Company dupe
Meanwhile, if you like to bag luxury for less, you may wish to check out Lidl‘s latest designer dupe.
The German retailer is well known for its pocket-friendly alternatives for big brands, this time offering a stunning set of pyjamas that look to be very inspired by The White Company.
And it’s not the first time Lidl have offered a White Company dupe.
Lidl’s Esmara Ladies’ Pyjamas are hitting stores on Thursday 16th January and shoppers have noticed their similarity to The White Company’s sold out Jersey Classic Piped Pyjama Set.
Lidl’s classy Esmara pyjama set offers the luxury look for less.Lidl
The White Company’s classic pyjamas are sold out online.The White Company
Amazingly, Lidl’s pair of pj’s cost just £8.99 – a real steal.
Not only are the sold-out White Company pyjamas now really hard to come by but they’re a whopping £66 more than Lidl’s version.
And the Lidl pyjamas are also a win for the planet.
They’re made from cotton for a luxurious and soft touch – but more specifically, 60% cotton and 40% recycled polyester.
Lidl says: “By buying this product, you are supporting the cotton made in Africa initiative which helps African farmers grow cotton more sustainably and improve their working conditions.”
The grey set features a sophisticated lapel collar and button-down long sleeve top, complete with white piping around the edges.
Hottest fashion trends of 2025
Fabulous’ Fashion Editor Clemmie Fieldsend has shared the biggest trends from the high street.
The East/West Bag
Baguette bags have had a good run after returning from the 90s shoulders of Sarah Jessica Parker to modern fashion icons like Hailey Bieber.
In 2025 the East/West bag, which is a similar but elongated shape with has long, thing straps that are easy to throw over your shoulders.
They’ve been on runway models arms at nearly ever designers shows like Burberry, Givenchy and Bottega Veneta and are hitting the highstreet too.
Powder pink
Bright fuchsia pink had its day after the release of the Barbie film in 2023 and didn’t appear last year, however for this year the more polished and expensive looking pale shade is taking over.
Pantone may say that it’s the year of Mocha Mousse, but the catwalks say otherwise. From Prada to Erdem the subtle look was all over the spring/summer catwalks worn head-to-toe or on its own.
If the sugary shade is too girly for you then look to sharp suiting for a androgynous take on the colour.
The shell jacket
The 80’s classic is back but with a sleek and minimal new twist for 2025.
We all know that for most of spring we’re likely to see rain and, let’s face it, snow and your practical coat of choice should be a cagoule jacket.
Depop revealed one of its big trend predictions for this year is retro sportswear with surges in ‘80s windbreakers’.
Seen on the stylish streets of Copenhagen, to the Miu Miu catwalk – hurrah to mums who have an emergency raincoat crumpled underneath their pushchair, you’re in fashion.
The turn-up jeans
Whilst jeans shape remains the same, barrel jeans are still going to be seen everywhere, the way we’re styling them is different.
This season transform your wide leg, baggy denims into turn ups.
And for this look size doesn’t matter, whilst deep turn-ups pairs are a hit from jean trend-leaders, Citizens of Humanity, a slight fold is still just as good – as only as it’s just one single fold.
Peep-toe shoe
Get your pedicures booked in sharpish as this season your toes are the main event.
After a long hiatus the peep-toe has been welcomed back into the fashion fold by brands like Hermes, Miu Miu and Tory Burch showing plain and embellished footwear all with the tiny hole.
From mules, to pumps and clogs, yes clogs will be around too, there are lots of different styles that are set to sweep the high street, but they will have peep-toe.
Sheer blouses
See-through looks have always lived on the catwalk but rarely filter into everyday life, until last season.
Designers Ralph Lauren and Tom Ford loved sheer looks on their SS25 catwalks and M&S even had sell out success with their black sheer pencil skirt from last season.
Expect to see more sheer looks lining supermarket aisles and high street shops in the form of skirts, tops and frocks.
SHOPPERS are rushing to Boux Avenue after it has slashed the price of its iconic PJs in a bag.
Instead of forking out the usual £38 for the sleepwear set of top and bottoms, now you can pick them up for just a tenner.
tiktok/@eleanor.scannellBoux Avenue currently has a sale on with pjs down to £10[/caption]
And unsurprisingly, people are racing to snap up pairs while they are discounted.
TikTok user Eleanor uploaded a video showing the sales displays at her local Boux Avenue with the £10 offer.
In the clip, she showed how many of their Christmas range had been reduced by a whopping £28.
This included their pink Dear Santa fleece pyjamas, which include a long sleeve top and trousers.
On her @eleanor.scannell account, she wrote: “Girls or bfs of said girls, run to Boux Avenue for their pjs in a bag.
“£10! What a barg!
“I’m not meant to be spending but couldn’t resist.”
Eleanor showed how she had picked up four pairs of pjs in bag as part of the sale.
Thankfully, if you can’t get to a shop, there are also discounts to be found online, with the Dear Santa fleece pyjamas also down to £10 on the website.
On the Boux Avenue website it states: “Complete with an adorable bag, they make the perfect gift for yourself or someone special!”
Eleanor’s video has racked up 18,000 likes, and people seemed keep to snap up the bargain.
One said: “This is SO CUTE.”
Another added: “Omg.”
tiktok/@eleanor.scannellTheir viral pjs in a bag is just a tenner in stores and online[/caption]
Boux AvenueThere are numerous designs in the super sale[/caption]
White Company dupe
Meanwhile, if you like to bag luxury for less, you may wish to check out Lidl‘s latest designer dupe.
The German retailer is well known for its pocket-friendly alternatives for big brands, this time offering a stunning set of pyjamas that look to be very inspired by The White Company.
And it’s not the first time Lidl have offered a White Company dupe.
Lidl’s Esmara Ladies’ Pyjamas are hitting stores on Thursday 16th January and shoppers have noticed their similarity to The White Company’s sold out Jersey Classic Piped Pyjama Set.
Lidl’s classy Esmara pyjama set offers the luxury look for less.Lidl
The White Company’s classic pyjamas are sold out online.The White Company
Amazingly, Lidl’s pair of pj’s cost just £8.99 – a real steal.
Not only are the sold-out White Company pyjamas now really hard to come by but they’re a whopping £66 more than Lidl’s version.
And the Lidl pyjamas are also a win for the planet.
They’re made from cotton for a luxurious and soft touch – but more specifically, 60% cotton and 40% recycled polyester.
Lidl says: “By buying this product, you are supporting the cotton made in Africa initiative which helps African farmers grow cotton more sustainably and improve their working conditions.”
The grey set features a sophisticated lapel collar and button-down long sleeve top, complete with white piping around the edges.
Hottest fashion trends of 2025
Fabulous’ Fashion Editor Clemmie Fieldsend has shared the biggest trends from the high street.
The East/West Bag
Baguette bags have had a good run after returning from the 90s shoulders of Sarah Jessica Parker to modern fashion icons like Hailey Bieber.
In 2025 the East/West bag, which is a similar but elongated shape with has long, thing straps that are easy to throw over your shoulders.
They’ve been on runway models arms at nearly ever designers shows like Burberry, Givenchy and Bottega Veneta and are hitting the highstreet too.
Powder pink
Bright fuchsia pink had its day after the release of the Barbie film in 2023 and didn’t appear last year, however for this year the more polished and expensive looking pale shade is taking over.
Pantone may say that it’s the year of Mocha Mousse, but the catwalks say otherwise. From Prada to Erdem the subtle look was all over the spring/summer catwalks worn head-to-toe or on its own.
If the sugary shade is too girly for you then look to sharp suiting for a androgynous take on the colour.
The shell jacket
The 80’s classic is back but with a sleek and minimal new twist for 2025.
We all know that for most of spring we’re likely to see rain and, let’s face it, snow and your practical coat of choice should be a cagoule jacket.
Depop revealed one of its big trend predictions for this year is retro sportswear with surges in ‘80s windbreakers’.
Seen on the stylish streets of Copenhagen, to the Miu Miu catwalk – hurrah to mums who have an emergency raincoat crumpled underneath their pushchair, you’re in fashion.
The turn-up jeans
Whilst jeans shape remains the same, barrel jeans are still going to be seen everywhere, the way we’re styling them is different.
This season transform your wide leg, baggy denims into turn ups.
And for this look size doesn’t matter, whilst deep turn-ups pairs are a hit from jean trend-leaders, Citizens of Humanity, a slight fold is still just as good – as only as it’s just one single fold.
Peep-toe shoe
Get your pedicures booked in sharpish as this season your toes are the main event.
After a long hiatus the peep-toe has been welcomed back into the fashion fold by brands like Hermes, Miu Miu and Tory Burch showing plain and embellished footwear all with the tiny hole.
From mules, to pumps and clogs, yes clogs will be around too, there are lots of different styles that are set to sweep the high street, but they will have peep-toe.
Sheer blouses
See-through looks have always lived on the catwalk but rarely filter into everyday life, until last season.
Designers Ralph Lauren and Tom Ford loved sheer looks on their SS25 catwalks and M&S even had sell out success with their black sheer pencil skirt from last season.
Expect to see more sheer looks lining supermarket aisles and high street shops in the form of skirts, tops and frocks.
Fashion – Latest Style News And Fabulous Trends | The Sun
