“That Goes a Long Way With Tony and I Both” – Chase Briscoe Reveals the Key Factor in Choosing Mahindra Sponsorship

NASCAR Cup Series driver Chase Briscoe recently got a new sponsor for his No.14 Ford Mustang. The Stewart-Haas Racing team announced Mahindra Tractors as an anchor sponsor for next year’s NASCAR season.

In the press conference, the driver expressed his happiness with the fact that his sponsor has dealerships that are family-owned. He said, “Every single dealer is family-owned. And I think that goes a long way with Tony and I both and just our upbringing and the humble beginnings. To have a family-owned backed business essentially is special.”

Briscoe explained why Mahindra Tractors is the right sponsor for his team.

“I think it’s a great fit for the (No.) 14 car. And Viren (Popoli) was talking about how it’s the ‘Official Tractor of Tough’ and the perseverance and the grit. I feel like that fits the 14 team so well. So, I feel like it’s a perfect fit.”

“I’m excited for everybody to see the car and I definitely can’t wait for 2022.” 

Welcome to the family, @Mahindra_USA. pic.twitter.com/x1K00yRgk8

— Stewart-Haas Racing (@StewartHaasRcng) December 10, 2021

In the press release of the announcement, Briscoe had described how honored he is to be representing Mahindra. He said, “I’m incredibly honored to represent Mahindra Tractors and all of its dealers. We both want to continue to grow and perform – me on the racetrack and Mahindra in the marketplace.”

“It’s a true partnership that’s valuable to both of us.”

Team owner Tony Stewart has big words for Chase Briscoe

Tony Stewart had some big words of praise for his driver. Stewart described Briscoe as “a really hard worker”.

“He’s earned everything that’s come his way and then made the most of each opportunity. That’s what has always impressed me about him, and I think that’s what impressed Mahindra Tractors. They’re a really good fit. This is a very rewarding partnership and I’m proud to be a Mahindra customer.”

RICHMOND, VIRGINIA – SEPTEMBER 19: NASCAR Xfinity Series driver Chase Briscoe speaks to the media during the NASCAR Xfinity Series Playoffs Media Day at Richmond Raceway on September 19, 2019 in Richmond, Virginia. (Photo by Sean Gardner/Getty Images)

Briscoe, who described the Cup Series as “the toughest racing” he’s ever done, revealed how much he has learned in the 2021 season. He thinks he is ready to apply it in 2022, something his fans, his team, and now his new sponsor would be waiting for.

Also Read: Is Richard Petty Teasing a New Sponsor for His NASCAR Cup Series Team?

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