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Ferrari F1 Poster Boy Charles Leclerc’s Role in Multi-Billion Dollar Italian Fashion House Giorgio Armani
Handsome, talented, Ferrari’s future and Giorgio Armani’s brand ambassador Charles Leclerc is nailing life. While his looks get him luxurious deals, his talent bags him Grand Prix wins.
The Monegasque driver has only seen an upward curve in his life. After making a strong debut with Alfa Romeo, in less than four years’ time, he has become a title contender already.
Charles Leclerc was the perfect model for Armani
Showing outrageous pace on Saturdays and dexterous skills on Sundays, the 24-year-old is unstoppable. While the 2022 season has just begun, Leclerc has bagged two Grand Prix wins already. He has been unmatchable in his Ferrari F1-75 and has remained undisturbed throughout many races. In an opportunity where he is challenged, he is smart enough to crush his contender.
Italian luxury brand Giorgio Armani announced Leclerc as Made to Measure line ambassador in 2020. He has been involved in several of their campaigns since then and was part of a photo session. “Made to Measure” aimed to involve customers in the design process. Leclerc, who is not a traditional model, has represented the theme very well. By involving him in the design process and presenting the bespoke tailoring on him as a model, they achieved the objective.
Collection Giorgio Armani Made to Measure Fall Winter 20-21
Photographer: John Balsom#giorgioarmani @giorgioarmani pic.twitter.com/ApxAjzYP84
— Charles Leclerc (@Charles_Leclerc) October 17, 2020
Armani was reported as saying: “He is fresh-faced and has an energetic physical presence that my Made to Measure collection enhances and matches well. A Made to Measure suit is ageless, as demonstrated by these photographs.”
It was a direct parallel to what they wanted Leclerc to represent, who has been successful despite his young age. As an “endorsement model” Leclerc was the epitome of Armani’s representation of age-less success.
Leclerc is doing great in F1 for Ferrari
Besides Armani, Leclerc is a part of many other deals. With Armani and others, his job includes giving a closer insight into his life, doing interviews, photoshoots, and finding the perfect balance between fashion and F1. Just like his professional life, Leclerc likes a neat and clean finish to his garments as well.
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His titular chances this season have given him attention like none other. Moreover, fans have waited a long time for Ferrari to dominate again, and with Leclerc taking the helm, they can’t be happier. Charles has shown that when given a world championship car, he holds the potential to dominate any track.
Formula One F1 – Emilia Romagna Grand Prix – Autodromo Enzo e Dino Ferrari, Imola, Italy – April 22, 2022 Ferrari’s Charles Leclerc after qualifying second place for the sprint race REUTERS/Guglielmo Mangiapane/Pool
While his recent stint at the Imola GP was ironically a terrible fail, Leclerc was still brilliant throughout the weekend. He did have a slip-up, but we’re sure the Monegasque can always bounce back.
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